
Built for High Traffic
Hand-spun mountain wool thrives in busy rooms.
The Hamadan weaving district of western Iran encompasses hundreds of villages, each contributing a distinct tribal hand to one of Persia's most prolific and historically continuous rug-producing regions, prized for robust single-weft construction, saturated natural dyes, and an uninhibited directness of design that distinguishes village work from courtly atelier production.
This piece presents a boldly open crimson field — the tone a deep madder red with the warmth of age-ripened wool — anchored by a single large stepped medallion rendered in midnight navy outlined with olive gold, its interior populated with polychrome geometric compartments in saffron, burnt orange, and rose; the upper field is sparse, punctuated only by two pairs of scattered diamond star motifs in orange and yellow that lend an airy, uncluttered quality, while the lower field is dominated by a naturalistic yet stylized multi-headed floral spray rising from a single dark stem with paired leaf sprigs — a motif more freely drawn than the medallion above it, betraying the spontaneous hand of a village weaver working from memory rather than cartoon.
The main border is a deep navy with a running programme of small tribal florals and geometric devices contained between narrow reciprocal guard stripes in gold and red; the stepped corner treatments in the border's inner frame echo the medallion's serrated geometry and unify the composition. A piece of forthright tribal character and chromatic conviction, suited to interiors that can absorb a strong presence without needing to domesticate it.
Stepped geometric star medallion with serrated edges, stylized palmette and boteh-like corner accents, scattered latch-hook diamond stars, and a naturalistic multi-bloom floral spray on a single stem with leaf sprigs — characteristic of Hamadan village tribal vocabulary
One-of-one hand-knotted weaves steeped in nomadic heritage.

Hand-spun mountain wool thrives in busy rooms.

Organic root and mineral dyes age with grace.

Woven from memory, so every rug is one of a kind.

Originally woven to endure mountain migrations, genuine tribal rugs are among the most resilient, low-maintenance pieces you can place on a floor.
Geometric medallions and rich abrash naturally disguise footprints, pet hair, and daily wear between cleanings.
Reinforced wool selvedges and hand-knotted foundations lie flat and hold firm for 50 to 100+ years.
Dense, springy mountain wool insulates cool tile or stone floors and absorbs ambient room noise.
Rug Comparison Guide | ![]() Hand KnottedCrafted knot by knot. Made for generations. Persian · Modern · Tribal This rug’s construction | ![]() Machine MadeFine detail. A beautifully consistent finish. Bespoke collection | ![]() Hand TuftedYour shape, your palette, your feel. Custom rugs |
|---|---|---|---|
| Manufacturing method | Individually hand tied Each knot is tied onto a woven foundation. | Precision machine woven A powered loom creates a fine, uniform weave. | Tufted by hand Yarn is inserted into a canvas, then backed and finished. |
| Feel | Naturally soft Varies with fibre, knot quality and pile height. | Soft to exceptionally soft Extremely soft in pure silk; soft in wool. Other fibres vary. | Customisable Adjust pile height and density for a plush or firmer feel. |
| Perfect for | Across the home Durable wool for busy rooms; silk-rich pieces for quieter spaces. | Comfort & decorative detail Living rooms and bedrooms. Choose the fibre for your foot traffic. | Across the home, tailored to you Specify wool for everyday use or silk accents for gentler spaces. |
| Lifespan | Can last 100+ years* Heirloom potential with appropriate care and repair. | Around 10 years* An indicative lifespan with suitable use and care. | Up to 20 years* With proper care of the pile and backing. |
| Materials | Natural wool & silk The balance of wool and silk varies by rug. | Varies by design Wool, bamboo silk and other options. Check the listed material. | Wool & bamboo silk Choose your material and blend to suit the brief. |
| Care | Vacuum gently Rotate periodically. Specialist cleaning for silk and deep cleans. | Follow the fibre Gentle vacuuming. Silk and bamboo silk need particular spill care. | Protect the backing Gentle vacuuming; avoid soaking. Use a specialist for deep cleaning. |
| Customisation | Choose your piece Find the right size, pattern and palette in the collection. | Choose your size Available dimensions vary by design. | Fully made for you Shape, size, palette, material, pile height and density. |
| Explore | Hand knottedExplore hand knotted rugs | BespokeExplore bespoke rugs | CustomCreate your custom rug |
*Lifespans are indicative, with suitable use and care. Fibre, construction, backing and foot traffic affect longevity. Silk and bamboo silk need more delicate care than wool. Construction images are illustrative.
Hamadan Medallion Crimson
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