
Built for High Traffic
Hand-spun mountain wool thrives in busy rooms.
The Hamedan weaving district of western Iran represents one of the most prolific and culturally layered tribal traditions in the Persian carpet world, producing robust village rugs distinguished by their saturated madder-red grounds, bold geometric architectonics, and an unfiltered directness of expression that separates them from the courtly workshops of Kashan or Isfahan.
This runner presents a tightly packed all-over field of repeating hooked rosettes and abstracted palmettes rendered in navy, ivory, saffron, and dark brown against an intense crimson ground — a coloration achieved through the region's characteristic use of madder root — anchored at its visual centre by a single stepped lozenge medallion with a cream interior and rust-red geometric core, a motif consistent with the Tuiserkan sub-district vocabulary.
The ivory main border carries a continuous angular vine with leaf pendants, contained within narrow navy guard stripes, while the lower terminal reveals a characteristic arrow-corner treatment in gold and ivory. The pile is dense and the handle firm, consistent with hand-spun village wool construction. This is a piece of immediate chromatic authority — unapologetically tribal in spirit, yet refined enough in its structural balance to command attention in a contemporary corridor or layered interior.
Repetitive stylized rosettes, hooked diamonds, and abstracted floral palmettes in the Herati-influenced village idiom; central stepped lozenge medallion with geometric interior detailing; border filled with reciprocal leaf-and-vine scrollwork
One-of-one hand-knotted weaves steeped in nomadic heritage.

Hand-spun mountain wool thrives in busy rooms.

Organic root and mineral dyes age with grace.

Woven from memory, so every rug is one of a kind.

Originally woven to endure mountain migrations, genuine tribal rugs are among the most resilient, low-maintenance pieces you can place on a floor.
Geometric medallions and rich abrash naturally disguise footprints, pet hair, and daily wear between cleanings.
Reinforced wool selvedges and hand-knotted foundations lie flat and hold firm for 50 to 100+ years.
Dense, springy mountain wool insulates cool tile or stone floors and absorbs ambient room noise.
Rug Comparison Guide | ![]() Hand KnottedCrafted knot by knot. Made for generations. Persian · Modern · Tribal This rug’s construction | ![]() Machine MadeFine detail. A beautifully consistent finish. Bespoke collection | ![]() Hand TuftedYour shape, your palette, your feel. Custom rugs |
|---|---|---|---|
| Manufacturing method | Individually hand tied Each knot is tied onto a woven foundation. | Precision machine woven A powered loom creates a fine, uniform weave. | Tufted by hand Yarn is inserted into a canvas, then backed and finished. |
| Feel | Naturally soft Varies with fibre, knot quality and pile height. | Soft to exceptionally soft Extremely soft in pure silk; soft in wool. Other fibres vary. | Customisable Adjust pile height and density for a plush or firmer feel. |
| Perfect for | Across the home Durable wool for busy rooms; silk-rich pieces for quieter spaces. | Comfort & decorative detail Living rooms and bedrooms. Choose the fibre for your foot traffic. | Across the home, tailored to you Specify wool for everyday use or silk accents for gentler spaces. |
| Lifespan | Can last 100+ years* Heirloom potential with appropriate care and repair. | Around 10 years* An indicative lifespan with suitable use and care. | Up to 20 years* With proper care of the pile and backing. |
| Materials | Natural wool & silk The balance of wool and silk varies by rug. | Varies by design Wool, bamboo silk and other options. Check the listed material. | Wool & bamboo silk Choose your material and blend to suit the brief. |
| Care | Vacuum gently Rotate periodically. Specialist cleaning for silk and deep cleans. | Follow the fibre Gentle vacuuming. Silk and bamboo silk need particular spill care. | Protect the backing Gentle vacuuming; avoid soaking. Use a specialist for deep cleaning. |
| Customisation | Choose your piece Find the right size, pattern and palette in the collection. | Choose your size Available dimensions vary by design. | Fully made for you Shape, size, palette, material, pile height and density. |
| Explore | Hand knottedExplore hand knotted rugs | BespokeExplore bespoke rugs | CustomCreate your custom rug |
*Lifespans are indicative, with suitable use and care. Fibre, construction, backing and foot traffic affect longevity. Silk and bamboo silk need more delicate care than wool. Construction images are illustrative.
Hamedan All-Over Crimson Runner
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